Creating Your Marketing Strategy
Through our three step process we drill down and discover how to move the needle for your business to the next level.
Step 1
We meet with you for a 2 to 3 hour session and discuss your core goals, vision and ideas for marketing your business. We look at your current clients and discuss the needs they need to learn, react, and engage with you through your online presence. Before meeting with you, we will collect details from you which helps us create the focus for your Marketing Strategy Meeting. These include but are not limited to:
- Your core goal
- Based on your mission and vision
- Your ideal client(s)
- The services/products you offer
- Current marketing for your business
- Website
- Social Media
- Email Marketing
- Print Marketing
- Outdoor Marketing
- Your competition
Step 2
Following our meeting, we conduct a comprehensive assessment of your current marketing including those shared with us. We also run trending reports for your ideal client(s). We research your competition's current marketing strategy and how to create your strategy to mirror, if applicable, their marketing strategy for your business. From the data collected we determine what marketing mix will be best for your business, what will be the best marketing objective for your business, and what would be your best monthly marketing budget and how to best utilize it.
Step 3
We then meet to review your marketing strategic report and create a timeline for creating your marketing timeline.
…nothing is too difficult for them to tackle!
The services provided by Interlace are, in a word, Excellent.
From the design of my fabulous new website, which is showing on page one of Google searches due to the SEO performed by Interlace Communications, to management of social media like Facebook, to the in-depth personal attention to ensure that I have the very best marketing program.
In addition to handling my internet presence and social media, Interlace helps me with absolutely everything related to my marketing needs, from graphics and design work, to which advertising media is the best fit for my business.
They also help me think outside of the box with regard to new and creative marketing ideas. Interlace Communications provides me with Peace of Mind, because I know they are all seasoned professionals who have my best interest in mind. As an accountant I am “value conscious” and once again Interlace Communications comes thru with rates that are extremely reasonable. Interlace Communications frees me to do what I do best Taxes and Accounting.
Read more “The services provided by Interlace are, in a word, Excellent.”
Quick to react
Quick to react, very knowledgeable, excellent insights into marketing approach. An asset to any company looking to increase market share.
Very knowledgeable
Alyse is very knowledgeable when it comes to marketing and social media. She always answers my questions with patience.
… an invaluable resource for social media, marketing and other business-related platforms.
Alyse, Kristen, Kasey & their team did a great job revitalizing our website! They have also been an invaluable resource for social media, marketing and other business-related platforms. They have given us many tools to use for our company and we look forward to an awesome on-going relationship!
It’s only Monday morning and I already got 3 phone calls!
I can’t tell you how many new customers and phone calls I get from people finding me from doing a google search! It’s only Monday morning and I already got 3 phone calls! Yay Interlace Communications!
I have more potential clients contacting me!
I have more potential clients contacting me, because of your superb SEO!
“She helped me to understand social media and its’ impact on business…”
Alyse did a great job with her training on social media and Constant Contact. She helped me to understand social media and its’ impact on business…and how to accomplish our marketing goals. She taught me so much! You totally amazed me with your knowledge and commitment to helping others.
“…a tremendous help in marketing… to the local community.”
Alyse and Carl have been a tremendous help in marketing my guitar lessons to the local community. Thanks guys!
“They make the world of social media work for busy people.”
Thank you to the folks at Interlace Communications. They make the world of social media work for busy people. They helped me understand their world. The PA BBQ FEST was a great success again this year thanks to their great efforts!! Let’s get ready for next year!!
Ready to begin your Marketing Strategy?
Complete the Marketing Strategy Form below to get started.